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Building Healthy Children Ready to Learn

Nurture Bear™ was created in 1995 to promote “Changing Your Course to a Healthier Lifestyle. This character was developed to use as a positive figure to promote positive traits such as caring, honesty, forgiving, and empathy while teaching the Character Traits of Wellness to children. Nurture Bear™ became a sought-after character and was featured in five books which were authored by children. He also appeared at book-signing for the authors in the states of Arkansas, Iowa, Illinois, Tennessee, and Texas.

The development of the young authors program was created as an avenue to help students develop their writing and communication skills through writing about the importance of making healthy food choices. Since 2003, many of our students have had their books published, and these students have excelled in the fields of education, health, and other professional careers.  They have all become positive role models for other students.


CP Professional Foodservices, Inc. and The ICONS Foundation has over 25 years of experience working with school districts, health organizations, Food Manufacturers, and community outreach initiatives in both the public and private sectors.  Nurture Bear™’s Young Authors Program began in 2003 and is currently working with students in grade levels K-12.

Nurture Bear™’s Young Authors Program also include other educational activities, workbooks and learning tools for kids in grade levels K-5.

Our Mission

Our Young Authors Program is a comprehensive Personal Development and Literacy Program designed to help children discover that their own acres of diamonds can be found within themselves. Our proven learning system is designed to help students to become published authors. Children write about their experiences and offer solutions to current issues facing today’s youth and family life.